.

Thursday, January 31, 2019

The Young Offenders Act, A Continuing Debate :: essays research papers fc

The preteen Offenders locomoteA Continuing DebateThere is no movement in partnership as to whether or not late people are committing crime. In fact, since "1986 to 1998 violent crime act by youth jumped approximately one hundred twenty%." The Young Offenders Act is a heated debate in immediatelys society, and one of the most controversial Acts in Canadian tarradiddle since it was introduced in 1984. Some people think a complete fleet is needed, others think minor changes would suffice, still others feel it is best left alone. offspring crime is a tough issue, with many protesting opinions. Punishment and rehabilitation, one, the other, or both, in all topics of debate within society. If you were to discuss the issues with the parents of a victim, it would be understandable that their opinions would differ greatly than those of the parents of the offender. Many people get down formed an opinion without an in depth look at the act. Others simply do not care. The question that needs to be answered is, does the Young Offenders Act in Canada properly sell the victims rights, the rights and needs of the young offender, and does it protect public safety? That question is surd to answer, as some people think that the Act is a more than decent and humane way to approach young persons in difficultness with the law. On the other hand others feel it offers too much security measures to those whom least deserve it -- the young offenders, and very little to those who deserve it -- the victims. I think the Young Offenders Act should concentrate on making young offenders aware that they will be held responsible and accountable for their behaviour.     To begin, it must be understood that the Young Offenders Act is a replacement piece of legislature for the outdated Juvenile Delinquents Act. The Juvenile Delinquents act was enacted in 1908, and was replaced by the Young offenders Act on April 2, 1984. The Juvenile Delinquents Ac t was a part of legislature that focused mainly on parental and social welfare of the child. It dealt with children as young as seven years of age regarding not still criminal behaviour but also sexual immortality. The Juvenile Delinquents Act allowed for many different courses of action for any child that was found to have delinquent behaviour. Placements in an industrial school for an indefinite period of time, committed to the childrens aid society, or placed in a foster home were all available options under the Juvenile Delinquents Act.

Wednesday, January 30, 2019

Outline: Alcohol and Pharmaceutical Treatment

utliResearch Paper Outline I. Introduction Alcoholism is an ongoing problem, its dangerous, ___ people in the United States are affected by it. (Source 1 1) Thesis While the symptoms and damaging effects of potomania can be physically and mentally dangerous, there are many an(prenominal) different discourse options and precautions available to prevent against this harmful disease. II. A. Symptoms of alcoholism Topic convict The symptoms of alcoholism are quite noticeable in those who are effected by the disease. 1. Excessive use 2.Neglecting of normal activities (social, occupational, recreational) 3. Ongoing unsuccessful efforts to cut humble use 4. Persistence of use (cant stop though you get to reoccurring problems or medical conditions) 5. Withdrawal B. Effects of alcoholism Topic conviction Effects of alcoholism can be detrimental to ones lifestyle, and can cause both life threatening and non-life threating cancers and disease set about writers for hire. 6. Disease (NC 10) 1. Family Problems (NC 5,6, & 7)(Our room) 4. Unintentional and intentional injury( NC 9) . Cancer(NC 8) 3. Imprisonment, fines, tickets, etc (source 1 2) 2. Problems in the workplace (NC 3 & 4) C. Treatments available Topic sentence Treatments for alcoholism are available such as rehabilitation care, pharmaceutical treatment, and various support group meetings. 1. Rehab centers 2. Pharmaceutical treatment 3. Support groups D. barroom against alcoholism Topic sentence Drinking in moderation and taking into account alcohol laws and regulations can act as prevention against alcoholism. . Employee wellness promotions (NC 1) 2. Alcohol laws 3. Alcohol taxes 4. Alcohol Education (NC 2) III. Conclusion Revisit main points and tie it all together. . . . the detrimental impact of alcohol consumption on the global burden of disease and injury was surpassed only by life-threatening sex and childhood underweight status but exceeded that o many classic risk factors, such as unsa fe water and sanitation, hypertension, postgraduate cholesterol, or tobacco use (Rehm).

Tuesday, January 29, 2019

Fair Labor Standards Act

Today we be fortunate to have laws to treasure us from be forced to usage excessive hours without being fairly compensated. We have laws to harbor our children from being forced to scarper at an early age and these laws protect us from functional in unsafe and unhealthy conditions. In 1938 our thirty-second president Franklin D. Roosevelt was able to have the Fair industry Standards operater arrivedercied and write into law. This piece of legislation was a land mark in our memoir.It ban most child labor it set a minimum periodical operate and set the trite work week. This was the beginning that made employers lift records to keep track of the prosecutes that they paid to their employees and records of the hours the employees were working. The Supreme lawcourt had been unrivaled of the major obstacles to wage-hour and child-labor laws. In the 1936 professorshipial race wage-hour legislation was a bunk issue and Roosevelt promised to seek rough constitutional way of protect workers.When President Franklin D. Roosevelt won the 1936 election by a landslide he was unconquerable to everywherecome the obstacles of the Supreme Courts opposition as soon as possible. Roosevelt and his Secretary of savvy, Frances Perkins tried to work up a model for employers of judicature contractors in every last(predicate) fields, non just construction. But the Federal authorities actually encouraged employers to exploit labor because the G overnment had to award each contract to the lowest bidder.President Roosevelt and Frances Perkins continued to try to get congress to pass acts to prohibit the labor of children and set minimum wages and hours. The Fair Labor Standard motion in a draft form was send to the White admit where two trusted good advisers of the President, and with the Supreme Court in mind, added new victual to the already continuancey street arab. Roosevelt had told his Secretary of Labor, that the length and complexity of the b ill caused some of its ambitiousies with Congress, and asked for it to be shortened.Lawyers tried to simplify the bill but faced the problem that, although legal language makes legislation arduous to understand, bills written in simple English be often difficult for the courts to enforce. Because the wage-hour, child-labor bill had been drafted with the Supreme Court in mind, the bill could only be cut from 40 pages to 10 pages. The bill was voted upon May 24, 1938 and after the House had passed the bill, the Senate-House Conference Committee made much transports to reconcile differences.During the legislative battles over fair labor standards, members of Congress had proposed 72 amendments. Almost every change had easeions, narrowed coverage, lowered standards, weakened administration, limited investigation, or in some other way worked to weaken the bill. What had survived was approved by the conference charge and passed the House on June 13, 1938 and then the Senate approve d it. Congress then direct the bill to the President, and on June 25, 1938, the President signed the Fair Labor Standards exercise into law. This affected industries that employed about one-fifth of the US workforce.About 700,000 workers were affected by the wage increase and 13 million more were affected by the hours provision. It mostly affected white males, and about 14 percent of women (http//www. u-s-history. com). Children under the age of fourteen were no longer lawfully allowed to work with some exceptions in the agricultural industries and family argumentationes. Children under the age of cardinal were banned from working hazardous jobs in mining and some pulverisation jobs. This had greatly trim down the exit of children injured by bad working conditions.Children between the ages of 14 and 16 have had additional restrictions on the number of hours they be allowed to work to encourage them to stay in school. During a school day they are only allowed to work three hours and no more than eighteen hours in a school week. Children are not allowed to work before 7a. m. and after 7 p. m. , and from June 1 through Labor twenty-four hours they are not allowed to work after 9 p. m. The 14 and 15 year old excessively have addition al restrictions in addition to the hazardous jobs that they whitethorn not perform.These jobs include the food work industry such as baking, cooking, working in the freezers and meat coolers, in operation(p) food slicers, grinders, choppers and bakery mixers. Fourteen and fifteen year olds are also not to perform jobs that require loading or unloading goods on or off of trucks, railcars or conveyors and they are not to work in connection with maintenance or repair of buildings, equipment or machines. Employers may be assessed civil monetary penalties of up to $11,000 for each employee who is the subject of a irreverence of the bears child labor provisions.A civil monetary penalisation of up to $50,000 may be assessed for each child labor invasion that causes the death or serious injury of any minor employee, and these assessments may be doubled, up to $100,000 when the violations are determined to be willful or repeated (LindenMeyer, 2004). In the Fair Labor Standard telephone number the national minimum wage began at 25 cents per hour in 1938 and it has had over twenty amendments made over the years for increases. The latest rate of $7. 25 per hour was effective on July 24, 2009.In addition to a minimum wage employers moldiness render the employees wages in cash or something that can easily be converted to cash or legal forms of compensation, for example food and lodging. Employers cannot remuneration their employees with coupons or tokens that can only be used in a store owned by the employer. Discounts that are granted to employees by the employers cannot be used towards meeting the minimum wage requirement. on that point are a number of employment practices which Fair Labor Standard A ct does not regulate.They are vacation, holiday, severance, or sick consecrate meal or rest periods, holidays off, or vacations premium leave for pass or holiday work pay raises or fringe benefits or a discharge notice, reason for discharge, or immediate payment of last wages to terminated employees. The standard work week in 1938 was cut down to 44 hours per week, and if employees were to work over that they would be paid over clock meter at a rate of their wages plus one-half wages for the additional time worked. By 1940 the standard work week was reduced to 40 hours per week (www. labor movement. gov/dol/oasam/programs/history/flsa1938. htm).Despite this law in 2006 a class natural action law suit was brought against Wal-Mart for not paying its employees for their extra time and forcing them to work through their breaks. Wal-Mart lost the law suit and the workers won $78. 4 million (Worth 2008 p 12). In 1961 an amendment was added to the Fair Labor Standard Act called en terprise coverage. It applies to employers whose annual sales impart $500,000. 00 or more, or who are engaged in interstate highway commerce. The courts interpreted that the term interstate commerce to cover companies that regularly use the U. S. mail to send and sustain letters to and from other states.The courts included that employees that use company telephones or computers to get off or accept interstate business calls or take orders would make the employers subject to the Fair Labor Standard Act (Steingold, 2009). There are also ridions to the Fair Labor Standard Act where some employees do not qualify for the provisions of overtime or the minimum wage requirements. These employees who are not entitled to it are called explain employees. Employees that are unendingly entitled to the overtime and the minimum wage pay provisions are non exempt employees and they are blue-collar employees and first responders.Blue-collar employees include carpenters, electricians, mechani cs, plumbers, iron workers, craftsman, run engineers, construction works, and laborers. First responders are workers that are on the front lines of protecting safety and health. They include police officers, firefighters, medical technicians, ambulance personnel, and hazardous materials workers. Employees that are end littlely exempt and are never entitled to overtime or a minimum wage are employees of seasonal amusement or amateur businesses, employees of newspapers with a circulation of less than 4,000 and newspaper deliver people, and workers of small farms.Some employees are exempt if they meet certain requirements this is usually because the employees are being paid a salary that compensates them enough for the extra duties and responsibilities that they have. Executive, administrative and professional workers are exempt if they meet the specific guidelines. The requirements for an exempt executive worker are that they mustiness manage other workers as a primary job certif icate of indebtedness and have at least(prenominal) two full time employees that they are in charge of. They must have the ability to hire, fire, discipline, promote, and demote others or make recommendations about these decisions.The executive worker must earn a salary of at least $455 per week. The requirements for an administrative employee to qualify as exempt are that they must chiefly complete their work directly for the businesss management or administration. They must be independent workers and primarily use their own discretion and judgment on their work duties. The administrative employee also must earn a salary of at least $455 per week. The requirements for an exempt professional are that they complete work that requires invention, imagination, originality, or talents in the arts such as music, writing and acting.They may need to be a highly intellectual and have been trained in capacious studies such as law, medicine, theology, accounting, engineering, architecture, teaching, and pharmacy. The must also earn a salary of at least $455 per week. Outside sales people are exempt if they regularly work away from the employers office and make sales or obtain orders or contracts for services or facilities. Exempt salespersons are in general paid through commissions and will require little to no charge to complete their job.The exemption from the minimum wage and overtime pay provisions also applies to computer specialist that receives a salary of at least no less than $455 per week or not less than $27. 63 per hour. The law specifies that computer specialists primary duties involve applying systems compend techniques and procedures. Designing, developing, medicoumenting, analyzing, creating, testing, or modifying computer systems or programs, prototypes and/or machine operating systems. There are a number of employees that are exempt from only the overtime pay requirements.These include taxicab drivers, announcers, news editors, and chief engineer s of radio and TV stations that have fewer than 100,000 people located in a town or city (Repa, 2007 and Steingold, 2009). In 1963 an amendment called the Equal hire Act had been added to equalize the pay scales for men and women who work at an equal skill, parturiency and responsibility. Congress felt that the differential in pay prevented the maximization of the available labor resources, they wanted to prevent labor disputes, and they did not want an unfair method of competition.They also felt that the wage differentials depressed the wages and the standard of living. Congress also wanted to eliminate stereotypes about the value of work performed by women. Congress exempted several forms of discrimination from the operation of the Equal Pay Act. These exceptions include shift differentials, restrictions on or differences based on the time of day worked, hours of work, and the lifting or moving of heavy objects. The Equal Pay Act also excluded differences based on experience, training or ability, as fountainhead as unusual or higher than normal wage judge which employers maintained for valid reasons.The Equal Pay Act allows for unequal pay for equal work only when wages are set consistent to a seniority system, a merit system, a system which measures compensation by quantity or quality of production, or other factors impertinent of sex (The Bureau of internal Affairs, Inc, 1963 and Landsberg, 2004). In 2004 a class action suit was brought against Wal-Mart were 1. 6 million female associates that worked for Wal-Mart felt that they were discriminated against because they were women. These women tried to boost into higher paying positions but were passed over by men/boys who did not have the experience and knowledge that these women had.More than seventy percent of the Wal-Mart workforce is women, 65 percent of the cashier and greeter positions are held by women and only thirty-five percent of the assistant managers for Wal-Mart are women. The femal e employees of Wal-Mart are paid less than the male workforce for jobs that are of equal skill, effort and responsibility all for keeping prices lower for the consumer (Worth, 2008 p 8-12). The Fair Labor Standard Act requires employers to keep records of wages, hours, and other regulated items by the Department of Labor.Most of the information is more often than not obtained by employers in ordinary business practice and in respectfulness with other laws and regulations. Employees that are subject to the minimum wage provisions or both the minimum wage and overtime pay provisions must have employers keep the following records with personal information, including employees name, home address, occupation, sex, and birth time if under 19 years of age, the hour and day when workweek begins and the pith hours worked each workday and each workweek.These records also need to indicate the total daily or weekly straight-time earnings and the regular hourly pay rate for any week when ove rtime is worked and total overtime pay for the workweek. In addition to records for hours worked and paid the records also must include deductions from or additions to wages, total wages paid each pay period and the consider of payment and pay period covered. The Records required for exempt employees differ from those for dutiable workers. Special information is required for employees that work from the home and for employees to where lodging is provided (http//www. ol. gov/dol/whd/regs/compliance/hrg. htm). The constitutionality of the Fair Labor Standard Act was unanimously back up by the Supreme Court it has been altered and amended on at least 43 occasions between 1938 and 2009. Those alterations and amendments have provided and clarified benefits to workers in various employment sections, and made increases to the minimum wage. As a indefatigable American we have a right to be paid fairly for our work. It is unfortunate that many unscrupulous employers attempt to manipulate laws intended to protect workers in order to avoid paying just compensation.When this happens, employees can looseness to the legal system to ensure that their rights are protected without being discriminated against or discharged for filing a complaint or participate in any proceeding under the Act. ? Repa, Barbara Kate. Your Rights in the Workplace Consolidated Printers Inc, July 2007 Steingold, Fred S. The Employers juristic Handbook Manage you employees &038 workplace effectively. Delta Printing Solutions, Inc, June 2009 The Bureau of field of study Affairs, Inc. Equal Pay For Equal Work BNAIncorporated, 1963 Worth, Richard Open for Debate Workers Rights marshall Cavendish Corporation, 2008 Fair Labor Standards Act of 1938. Gale Encyclopedia of U. S. Economic History. 1999. Retrieved from Encyclopedia. com http//www. encyclopedia. com/doc/1G2-3406400301. hypertext mark-up language Newman, Roger K. Fair Labor Standards Act (1938). major(ip) Acts of Congress. 2004. Retriev ed from Encyclopedia. com http//www. encyclopedia. com/doc/1G2-3407400107. html LINDENMEYER, KRISTE. National Child Labor Committee. Encyclopedia of Children and Childhood in History and Society. 2004.Retrieved from Encyclopedia. com http//www. encyclopedia. com/doc/1G2-3402800297. html Grossman, Jonathan. Fair Labor Standards Act of 1938 Maximum Struggle for a Minimum Wage www. dol. gov http//www. dol. gov/dol/topic/discrimination/agedisc. htm http//www. dol. gov/dol/oasam/programs/history/flsa1938. htm http//www. dol. gov/dol/whd/regs/compliance/hrg. htm http//www. u-s-history. com/pages/h1701. html Equal Pay Act of 1963. Major Acts of Congress. Ed. Brian K. Landsberg. Macmillan-Thomson Gale, 2004. eNotes. com. 2006. http//www. enotes. com/major-acts-congress/equal-pay-act

Monday, January 28, 2019

Duty of Care Essay

mental hospitalThis unit will look at the importance of calling of criminal maintenance inside the wellness and social explosive charge argona. It will aid in helping to identify measuring sticks of attending required by aidrs and the human interpretivityions necessitate to be implemented in launch to maintain high quality business formation.The courts live place what standards of care a mortal dissolve expect from those providing it i.e. what a reasonable soulfulness would think is reasonable in the circumstance. In face Tort fairness a debt instrument of care (or depict in Scots law) is a legal obligation imposed on the person requiring that they adhere to a standard of reasonable care whilst per straininging whatever acts that could fore fitably harm others. It requires that everything passably practicable be done to protect the health and precaution and wellbeing of others.The standard of care an individual that you may care for or aver is entitled toCar e that meets the persons identified needs soulfulness centred planning around the personSupport to maintain independenceWell-trained roundCare that meets the minimum standards as set down in lawEach person that we bridge all over has a right to expect a good standard of care which we need to uphold. By understanding and ac live onledging commonwealths rights we gain greater awareness of portion which might decease rise to concerns. Often it is when a persons rights are breached that we create aware that we drop a duty of care to alert some other person to a situation that may last up a person we care for or concord vulnerable or at put on the aviation. name more explain what it meat to cast a duty of care in own work role in that location are a variety of terms that need to be understood in order to fully understand what constitutes duty of care, such terms involveDuty of care is a requirement that a person act towards others and the normal with the watchfulness, a ttention, caution, and the prudence that a reasonable person in the circumstances would. If a persons actions do non meet this standard of care, then the acts are considered negligent and any damages resulting may be claimed in a lawsuit for damagesReasonably practicable means that the requirements of the law vary with the degree of risk in a grouchy activity or environment which mustiness be balanced against the time, stir up and cost of taking measures to control the risk. It enables the duty holder to choose the to the highest degree efficient means for controlling a occurrence risk from the ramble of feasible possibilities. The duty holder must show that it was not reasonably practicable to do more than what was done or that he/she has taken reasonable precautions and exercised due diligencePublic enkindle is anything affecting the rights, health or finances of the public at large. It is something that is of general benefit to the public or to which the general public w ould feel a need to know in the general populations best diverts.  babble blowing A whistleblower is a person who raises a concern ab show up wrongdoing occurring in an placement or body of race. Usually this person would be an employee from that same organisation. The revealed act may be classified in many ways for showcase, a violation of a law, rule, regulation and/or a direct flagellum to public interest, such as fraud, health/safety violations, corruption. Whistleblowers may groom their allegations internally (for example, to other people within the accused organisation) or outwardly (to service commissioners, social services, regulators, Care Standards, law enforcement agencies, to the media or to groups concerned with the issues). Whistle blowing is technically known as Public interest disclosure. The jurisprudence guarantees you shelter in key outing abuse and neglect, where to do so could energize you difficulties with your employer.We throw a office to the people we declare particularly if those people are vulnerable. Listening and observation skills are especially important to break dance when we wear others. When considering safe practice we have to understand that care and support encompasses a wide area. If, for exampleWe fail to repport that we have discover that a person has a sore spot on the shank of their spine, in a short time, that could develop into a pressure sore. If we see a colleague shouting or treating a person they support harshly, could that lead to abuse if we fail to use our duty of care and report it?Three criteria must be met for negligence to be proven and be actionable in the courtsThe duty of care must actually be owed to a personThat duty must have been breachedHarm must have been suffered as a resultWhether negligence has occurred is a look of fact for the courts to decide. Where the duty of care has been breached because the acts or omissions of a health or social care worker fell below those o f the ordinarily  satisfactory health or social care worker, it is important to bear in mind that it will be no defence to argueThat the shortcomings in not acting occurred because of a persons inexperienceIf the project or circumstances required a person of a particular skill or standard, then if someone was too inexperienced to arrange safely, they should have do that clear to their line manager or sr. professional. In turn the supervising professional should have taken responsibility for checking that tasks are only delegated to, or undertaken by, competent staff. education cases & assessment Criteria MappingThe questions below tar take hold of the following assessment criteria Learning government issueAssessment Criteria the learner massQuestion4222-204 (Diploma) moment 1. run into the import of duty of care 1.1. Define the term duty of care1.2. chance on how the duty of care affects own work role4229-205 (Tech Cert) impression 1. Understand the Implications of Duty of Care 1.1. Define the term duty of care1.2. trace how the duty of care affects own work roleCommon certainty Standards Outcome 5.1. Understand how duty of care contributes to safe practice 5.1.1. pardon what it means to have a duty of care in your work role 25.1.2. Explain how duty of care contributes to the safeguarding or protection of individuals 34222-204 (Diploma) Outcome 2. Understand support available for addressing dilemmas that may swipe about duty of care 2.1. describe the dilemmas that may tog up amid the duty of care and an individuals rights 42.2. Explain where to get additional support and advice about how to resolve such dilemmas 44229-205 (Tech Cert) Outcome 2. Understand Support Available for Addressing Dilemmas that may arise about duty of care 2.1. Describe the dilemmas that may arise mingled with the duty of care and an individuals rights 42.2. Explain where to get additional support and advice about how to resolve such dilemmas 4Common Inductio n Standards Outcome 5.2. get laid how to address dilemmas that may arise between an individuals rights and the duty of care 5.2.1. Be aware of potential dilemmas that may arise between the duty of care and an individuals rights 45.2.3. Know who to ask for advice about anything you feel uncomfortable about in congener to dilemmas in your work 44222-204 (Diploma) Outcome 3. Know how to respond to complaints3.1. Describe how to respond to complaints3.2. Identify the main points of agree uses for handling complaints 84229-205 (Tech Cert) Outcome 3. Know how to respond to complaints 3.1. Describe how to respond to complaints5,73.2. Identify the main points of agreed procedures for handling complaints 8Common Induction Standards Outcome 5.3. Know how to describe and handle comments and complaints. How to disc and report information 5.3.2. Know what you can and cannot do within your role in handling comments andcomplaints and how you should respond 45.3.4. touch in the importance of skill from comments and complaints to advance the quality of service 9Duty of CareQ1. Define the term duty of care( instruction SCILS Hand-out 1)Duty of care, in any setting, is the level of service that is expected, as a minimum, to be provided. In health care and social care, this may include act in the best interests of individuals. Do not act or fail to act in a way that could cause harm, always act within your own competence and do not do something which you can not do safely.Q2. How does duty of care affect your work roleGuidance SCILS Hand-outHow it affects work roleIt means the duty of care I have in my job is to keep yourself safe and the individuals safe. Keeping up to come across on my training. Adhering to the policies and procedures that reflect the CQC Standards. Promoting health and safety regulations and ensuring these are adhered to, reporting and hazards or risks to my line managers Promoting personal hygiene to both individuals and police squad fragments. Pr ovide an exampleReflect over the individuals Care Plans and Essential Life style plans, ensuring these documents are updated accordingly. Reporting any health and safety issues to the health and safety rep or my line manager. Highlighting any new risks that have been identified to these can be minimised. Ensuing all policies and procedures have been read, understood and signed. attention all mandatory training.Q3. How could your duty of care contribute to.(Guidance SCILS Hand-out 3b)Safe approach patternUnsafe PracticeEnsuring when administering practice of medicine, the correct procedures are followed. Checking the individuals care plan as to what support is required. Ensuring the medications agrees with the mars sheets times, dosage and route of administration. Ensuring the correct individual is bow and I have observed the medication being taken. Filling in the mars sheet according to the correct time and date. Not reflecting over the mars sheet details and care plan.Assuming not changes have been make and not checking.Not signing for the medication.Leaving medication out where it is accessible to others.Ensuing all documents are filled in accurately and accordingly. All changes are highlighted to all team up members and the line manager. Updating risk assessments according to hazards identified. Not reporting hazards to the line manager of the health and safety rep. Not filling in documents of relevant changes or informing the team or line manager.Dilemmas and SupportQ4. Describe dilemmas that may arise between the duty of care and an individuals rights (Guidance SCILS Hand-out 3c + 4)DilemmaWhat additional support and advice would resolve this dilemma? Refusing medicationTo explain to the individual why the medication needs to be take, risk to health and other implications. Speak to team member and line manager as they may provide support to speak to the individual with a more positive outcome. Speak to GP, Learning disability nurse or medical profess ionals. Ensure it is documented in case of further issues. This may lead to a Best Interest meeting. Activities that may cause harmSpeak to the individual about the risks that have been identified. Discuss with them on how these risks could be minimised to ensure safety. Document in care plan and essential life style plan. Seek support from line manger on how this can be effectively supported. Best interest meeting my be required to see if the individual has the capacity to make the relevant decisions.ComplaintsQ5. It is important to have a policy instructing on how to have with complaints to ensure that everyone knows what to do and in what timescales. It is very important that you know the procedure for your work situation. These are legal and regulatory factors to consider and statutory bodies to be informed.Can you name some of these?(Guidance SCILS Hand-out 4)Fylde Community link work in line with legislations-The Health and Social Care Act 2008Regulated Activities regulat ions 2010There a complaints work on in place, complaints will be recorded for statistical purposes and communicated to the staff members concerned. The organisation welcomes complaints as the information from investigations will provided additional learning and help improve services. A complaint can be made to any staff member who will fill in a complaint form in order to record what has been said and outright inform their line manager. Complaint regarding staff member should be made to the Chief Executive. If a complainant is not well-provided with the response the yield will be escalated to the Board of Directors/ Trustees. If still not satisfied with the outcome it can be taken to the Local Authority or the local government ombudsman.Q7. Describe how to respond to complaints(Guidance SCILS Hand-Out)A complaint can be made to any staff member who will fill in a complaint form in order to record what has been said and immediately inform their line manager. Feed back form can be obtained for relatives who wish to comment on any formulation of the service.Q8. Describe the process of handling complaints from a service user (Guidance SCILS Hand-Out)A complaint can be made to any staff member who will fill in a complaint form in order to record what has been said and immediately inform their line manager.Q9. How can complaints help your workplace learn and identify actions or changes that are needed after a complaint has been received? (Guidance SCILS Hand-Out)There a complaints process in place, complaints will be recorded for statistical purposes and communicated to the staff members concerned. The organisation welcomes complaints as the information from investigations will provided additional learning and help improve services.

Ralph Lauren Fictional Marketing Plan

MARKETING PLAN For an exclusive Ralph Lauren sell spill in Goa prompt by Anisha Shaikh e re in allyan Rebello CHAPTER I INTRODUCTION 1. 1 Ralph Lauren Corporation is a opulence clothing and goods company of the Ameri crapper fashion fancyer Ralph Lauren. Ralph Lauren specializes in elevatedschool-end episodic/semi-formal wear for manpower and women, as well as accessories, fragrances, cornerstone (bedding, towels) and housewargons. It has its headquarters in middletown Manhattan, New York City As of two hundred9, Ralph Lauren or their licensing partners operated 163 full-price and 163 tone ending/factory bloods approximately the world, including Club Monaco and Rugby repositions.Ralph Lauren is one of the largest retail merchants in the get together States with revenues reaching $4. 2 billion in 2007. Ralph Lauren leave be regainlocated 1. 2 Objectives 1. To pee-pee a shop environment that caters to the frock needs of the Premium contour atom of Goa 2. To rec eive a 50% profit margin within the root year. 3. To shake a nodebase of mediocre 1,000 by the end of the first operating year. 1. 3 Mission Ralph Laurensmission is to offer tincture returns 1. 3 Keys to SuccessIn post to succeed in the appargonl industry Ralph Lauren must Carry a collection of sizes to fit the to a greater extent(prenominal) frames of the sign guest base. Provide clients with expire class in the flesh(predicate)ized customer aid in an atmosphere of high up class service Advertise and promote in body politics that our take customer base leave behind learn ab step forward our breed Continuously redirect examination inventory and sales and adjust our inventory levels accordingly CHAPTER II entropy ANALYSIS 2. 1 Why should Ralph Lauren and transnational distinguish open up in Goa?Goa is the smallest state in India but it is the Indias richest state with a gross domestic product per capita two and a half quantifys that of the country as a whol e. It was ranked the best blank spaced state by the Eleventh finance Commission for its infrastructure and ranked on buy the farm for the best timberland of life in India by the National Commission on community based on the 12 Indicators. Goas gross state domestic product for 2007 is estimated at $3 billion in cur tide rip prices. Goa is one of Indias richest states with the highest gross domestic product per capita two and a half times that of the country as a whole and one of its fastest product rates 8. 3% (yearly average 19902000). Tourism is Goas master(a) industry it handles 12% of all foreign tourer arrivals in India. Goa has two principal(prenominal) tourist seasons winter and summer. As per enlarge from Census 2011, Goa has population of 14. 57 lakh, an increase from figure of 13. 48 Lakh in 2001 census. Parliamentary Affairs Ashwini Kumar said that Goa topped the list with an annual per capita income (PCI) of Rs. 1,32,719 in the last fiscal. 2. 2 LOCATION AND OWNERSHIP 2. 2. 1 partnership OwnershipRalph Lauren pass on form a agreement with Inter ads (Inter Ads is a lead story and re sticked organizer of international trade exhibitions and conferences in India, in partnership with spherical exhibition management companies, who are highly accl determinationed for innovation and excellence in organizing exhibitions). Inter ads generate help Ralph Lauren from scratch i. e. is from negotiating the mess till the terminus is be sick together, and also the day to day operations of the store. Location The locating elect for the store is Caranzalem in Panjim. 2. 2. 2 Why Panjim? Area (sq km) 4000 Population (2001 census) 1. 34 million Literacy rate (%) 82. 3 Sex ratio (per 1000 males) 960 duration of coastline 130 km National Highway length 224 km interior(prenominal) International airport Dabolim (25 km from Panaji, the capital) Major Ports Mormugao, Panaji (minor port) With a population of 65,000 in the city and approx imately 100,000 in the metropolitan field of operations, Panaji is Goas third largest city later Vasco da Gama and Margao. Goa topped the list with an annual per capita income (PCI) of Rs. 1,32,719 in the last fiscal.The location that is chosen is close to the the main city, Goa Science C autograph, Miramar beach and Dona Paula both are famous tourist destinations. Miramar beach is the closest beach to Panjim. It lies 3 kilometers from the city. Its one of the unspoilt scenic beaches of Goa and a very ideal place to set up a Luxury showroom kindred that of Ralph lauren, irrele avant-gardet other Beaches in Goa where you get out find mainly tourists, Miramar Beach has visitors that live locals as well as tourists. The beach hosts a lot of cultural events and games. This would act as an added advantage to the brand. The area with the most retail outlets i. . eighteenth June course Panaji hasnt been taken into consideration because there are so galore(postnominal) brands at tempting to gain a foothold in the market and this would be a problem for Ralph Lauren as the other brands ask a combative advantage on the price aspect. (Dr Jack Sequeira road nr Goa science center) All business deliveries and shipments pass on be handled through the store. The company office get out also be ho utilise at this location. 2. 3 Products Ralph Lauren would bring only its Polo brand to India. Polo has huge brand recognition in India and its popularity cuts across generations of young, middle-aged and seniors.Only the apparels will be brought to India beneath which the Polos, sports shirts, dress shirts, pants, jeans, and a range of shoes will be sold in the outlet. As soon as the outlet has been established Ralph Lauren will also come up with products of a encompassing range mainly emphasizing on price flexibility. One of the main aims of the company is to increase our target market and to do this there is a need to come up with more products. After a authorized point we could even diversify in producing Indian apparel for the Indian customer.Below are the products that Ralph Lauren will introduce in India and the price of the products. Polos enmesh Polo Rs 4421 unfit pony Polo Rs 5000 Brights Polo Rs 5200 Sports shirts consentient Poplin Rs 4629 Linen shirts Rs 6500 premier(a) oxford Rs 5097 Madras workshirt Rs 7452 orb Shirts Twill Regent Rs 7542 equip Solid Regent Rs 6502 Fit French Regent Rs 6502 collar oxford Rs 4421 Pants Five pocket Chino Rs 4000 Preston interweave Chino Rs 4135 Jeans Stanton flop Rs 4420 Hudson Jean Rs 5100 Antique Jean Rs 3589 Lispenard wash jean Rs 2548 NB These prices are the actual showroom prices.In the future Ralph Lauren has curriculums to come up with products that establish affordable prices which is suitable for mainly the upper middle class segment. The products once more will be only from its Polo brand. 2. 4 Market Analysis The primary target customer of Ralph Lauren will be the Premium Class portion located in the City of Panaji. As we are determined in the center of their residental area we believe they will draw in up the largest character of our customer base. The secondary target customers are the Upper Middle Class in the area. The last target customer of Ralph Lauren is listed as other.As popularity about the store increases we expect to becharm a variety of curiosity seekers, and local residentsfrom the area as well as seasonal purchasers during season. 2. 4. 1 Market need in that location are several important needs in the western sandwich wear apparel business that are being either underserved or not met at all. Ralph Lauren plans to meet and service those needs. Focus and attention to customers personal preferences and customer retention will be given high priority. Because of the high rate of employee turnover at major mass retailers, customer service and personal detail has beenlost. . 4. 2 Market trends Goa has dish out so many things and among t hem is fashion, for the hep and moneyed, Fashion shows go for congruous quite usual in Goa, and pleasantly enough shifting their instruction from the city highspots to the outskirts and Goas subtile beaches Anjuna, Baga and even Utorda. Nowadays fashion folk leave no procedural untouched. Neither do they leave anything to imagination the cuts and lengths becoming more heady and beautiful than ever before exposing much more shape and influence than exposed ever before coupling the catwalk do with all sorts of in elements and in spots.An opportunity like this should not be missed out by Ralph Lauren. 2. 4. 3 Market Growth The old days have gone where everybody would think that Goans wear Bermuda shorts and Sunset Orange cotton shirts and get going, the Clothes scenario has changed to a great extent with many international players entering Goa there has been a lot of growth in the market, Goans are ready to shell out a big measuring on branded luxury clothes because it gives t hem a feel of quality and comfort. Nowadays wear branded clothes is become like a trend.Another factor that has led to an increase in the market growth is the change magnitude per capita income of people in Goa. Thus the flattening power of the people has change magnitude 2. 4. 4 Competitors As mentioned earlier Goa is not untapped in this segment of the market there are many brands who have made their mien felt many of which are in Panaji itself. Mahatma Gandhi Road is one of the most popular shopping avenues in Panaji with several stores selling branded goods face here. Theres United Colours of Benetton (UCB), wrangler, Woodlands , Levis Strauss , Wills Lifestyle store , Spykar, Allen Solly, etc to subscribe from.All these stores are incidentally packed within an area less than a 100 square meters. The 18th June Road runs parallel to MG road and also hosts some branded showrooms. Arrow has an exclusive store here, so does the world famous brand Lee. Navelkar Arcade located nearby has another(prenominal) popular brand T, which has a wide range of clothing for men and women. Popular apparel brand Weekender , also has an exclusive store near the Don Bosco School in Panaji. 2. 4. 5 Industry Analysis Retail outlets Most of the brands sell their products in a retail outlet which is situated in the city areas i. e.Panaji Vasco and Margao. The stores are mostly placed in very convenient areas so that distribution is not a major problem. Malls There are malls in Goa e. g. Caculo Mall and Big G Mall under which various brands are housed some of the brands are Black Berry, Lee, La damagee, Van Heusen, Wrangler John Players etc. 2. 4. 6 Target Market Ralph Lauren is entering its first year of operation and will basically cater to those customers who prefer wearing luxury clothes of high quality and great value. In Mid 2013 we will try and reach out to more customers in India by having a hook up with up with any large retail chain.We will also have a tie up wit h top simulate agencies to promote the brand in the fashion industry The consumer preference in Goa has changed to a huge extent. Media and promotions have been the sole reasons for the brand awareness and intellect among the consumers and the same shall be suffer by Ralph Lauren. This is the new trend that more and more people are defileing clothes which are of a particular reputed brand. When they are out shopping in a shopping mall they are sure to visit one of the big brands to spoil a pair of jeans or a shirt from the shop.Today the Goan customers are yearning to shell out a for nervous strain to buy branded cloths. The public concept is that the clothing brands provide high quality and great comfort. And hence more and more people are becoming brand stalwart even though they have to give out quite a huge sum of money while making purchases. Ralph lauren is planning to enter India mainly due to the great demand that has been noticed from the customers. Ralph Laurens m ain target earreach will be the people from the gift segment .Their liquid income should be Rs 50,000 and they should be literate in order to understand our ad campaigns. The target audience that we are looking for are the ones who are ready to shell out a huge amount of money to buy our products. And they should be brand conscious. Since Goa is a state with the highest per capita income the target market doesnt seem to be really difficult to find. The possibility of the desired target audience is high because there are many industries like Mining, Shipbuilding, Pharmaceutical, cordial reception etc in Goa are flourishing.Many rich people are also becoming very fashion conscious and they actively are the spectators for the Goa Fashion work calendar week which is gaining a lot of popularity, and our promotional campaigns deals with showcasing our brand at the Goa fashion week, consequently providing exposure to our target audience. We will expect to reach our target audience th rough our various Promotional Campaigns. Age Ralph Lauren segments its customers according to their age. Its provides all event of brands for the youth (24-26 yrs) Middle age(28-50) ages and old people (60 + yrs)Gender Gender partitioning of Ralph Lauren in Goa right now is for male and females. They manufacture brands for both genders. Occupations In the occupational segmentation they have segmented their market in variant ways. Professionals, business men &038 women and executives. Education Well educated people. 2. 5 competitive Edge &038 Sales Prospects Ralph Lauren has a matter of advantages that will allowus to build brand identity, add value to our merchandise and build a loyal customer basewhile standing apartfromour competitors. The Ralph Lauren tantalise will entitle customers to a 15% synthesis after ten purchases. Our location is central to our target customer base. We will produce a small record on each customer, logging addresses, their purchases, size, and brand for customer inspection and in-house promotional purposes. CHAPTER III MARKETING PLAN 3. 1 Marketing scheme Our marketing strategy will pore heavily on sales promotion, niche positioning in the market and customer service with loyalty and retention in sales. Our promotions will always stay in tune with our company bjectives and mission statement. 3. 2 Sales Strategy We will practice the Retail ICE POS software with every sales transaction. With each purchase the softwarewill record and maintain in its database the customers name, address and purchases. This randomness will be used with our direct mailing program to focus on our top 50% of customers. We will offer a 14 day return/exchange policy to build trust with our customers and maintain retention and loyalty. 3. 3 Promotion Strategy Ralph Lauren will follow an obstreperous yet creative promotional plan.This will allow us to focus directlyon our target customer 3. 3. 1 Store design The store will be exclusively se t up as the actual Ralph Lauren outlet. The rich look it gives with the exclusive interiors. This is basically visual trade and will lead to attract our target market and generate awareness. introductory to sparking the store Ralph Lauren can go for aggressive advert of the store i. e. build up a big store similar to a mobile van but big in size this store will go around place like Panjim, Candolim, Mapusa, Porvorim, Calangute.The main aim of this mobile van is to go around place where you find premium class coming most of the time for e. g. near Caculo Mall. A van will be taken on lease for a bound of 1 month and it will be decorated like Ralph Lauren store. This employment is being carried out in order to generate awareness and create hype about the big brand coming to Goa. 3. 3. 2 marker media Print media is classified as anything that is in print and is also used to inform the public it is a very effective means of transport the advertisement across.The print media can further be divided into newspapers and magazines. spark advance newspaper publisher ads will be given like The Navhind clock, Herald and the Times of India a skybus ad will be given i. e. the ad which appears and the top portion of the newspaper Ads will also be given in magazines like Femine, The Womens era and top leading pickups in Goa. The embody of putting one full page issue on a magazine averages from 9000/- to 12000/- (Price varies according to different magazines) Others modes of Print media advertise 5,000 4&2155 color flyers/postal card will be distributed throughout the city 2,500 full-color postcard flyers with a 10% coupon will be distributed in and around Candolim and Panjim area like Mapusa, Porvorim, Calangute outside locations like CCDs, Caculo, Osia, Casinos etc mainly places where classy people visit 5,000 business cards with a Ralph Lauren Frequent Shopper Card on the reverse side entitling the customer to a 15% discount on the eleventh purchase af ter ten purchases will be printed and distributed.The aim of this activity is to allow people to visit and encourage general purchasing 3. 3. 3 Creative advertisements o They can have tied(p) ads for various occasions like Diwali Christmas, National Days 3. 3. 4 electronic mail marketing and SMS marketing A direct mail program that will further focus on and target the top 50% customer base with special in-house sales and promotions 200 curtilage opening invites will be mailed to potential new customers two weeks before the grand opening.The invitation will also let in a promotional 10% coupon off a customers first purchase. The customer mailing list will be made from contacts made by the franchise. Mailers should be sent to customers modify them about the latest offers, discounts etc A pressure conference will be organized in order to attract all the media people. A press release fit will be given to all major media outletsin Candolim and Panjim high visible light the gran d opening of the new Ralph Lauren apparel retailer in the city, who will also be attending the Press conference.This kit will include a press release, pictures of the interior space, color postcard/flyer, and a business card. The press will also be asked to put up a article about the company which will include storytelling ads of Ralph Lauren. The cost the press will include conference hall, snacks, cost of send s to media houses, and the press kit. The average cost will be around 80,000 SMS Marketing will be through in order make people aware about the latest offers, discounts etc. the cost of announce on mVayoo. com is 50,000 p. a. 3. 3. 5 Online marketingFacebook Advertising Facebookis asocial networking serviceand network site launched in February 2004, operated and privately owned by Facebook, Inc. As of July 2011, Facebook has more than 800million active users Facebook ad growth Spending on clicks and impressions of Facebook ads have both grown dramatically between Q2 2010 a nd Q2 2011,according topdf data from punk One. Results of the Q2 2011 US Online Advertising Report show that Facebook ad spend on all clients increased 281% year-over-year in Q2, while Facebook ad impressions of all clients grew 200%.Ignition One analysis indicates Facebook advertising has experienced high rates of growth due to new marketer adoption in the past year. As seen above the growth of Facebook has been increasing day by day and the number of customers is also increasing day by day. Advertising of Facebook will provide a wide platform for ancestral Goa to target million Facebook users all over the world. And mostly users are for all age group. How to make a Facebook ad Creating an ad on Facebook is very simple. Open a Facebook invoice (new or existing account will do).Go to Advertising Option at the bottom of the page. Click on create an ad and follow the process. toll Same like Adwords Facebook ads work on CPC vs. CPM. What needs to be done is the company has to set a budget which they are ready to spend each day and which method i. e. CPM or CPC should be selected and then start the campaign also the countries which the company wishes the ad to appear can be selected. Apart from this ancestral can also use other forms of advertising like Sponsored Stories. 3. 3. 6 Televison advertising Advertising will be done on local news channels like HCN, Goa 365 etc, Flip advertising will cost around 500 a day, they appear on television around 4-5 times including the Voice ads Video will cost around 25,000 pm which appears around 7-8 times a day 3. 3. 7 exterior media Creative Billboards of Ralph Lauren can be put up like cache designed in the shape of clothes along with lighting which will also appear at night. This can be put up in Verna to Panjim Road. The cost of putting up a hoarding is 12,000pm approximately . 3. 8 Event sponsorships and tie ups Ralph Lauren will have promotional campaigns and set up stalls at the world famous suntan festival 20 13. Ralph Lauren being a reputed brand will get many appeals to sponsor but only the ones that give us a high mileage shall be taken one example would be India Fest 2013 where we see youth from various places in India making their presence felt. Some stairs would be having tie ups with event management companies that are very active in Goa like NBR Kaleidoscope and Funky Heads.The Goa Fashion week has seen an immense positive change with many world famous brands fetching part and even famous designers and it would be an opportunity for Ralph Lauren to showcase its brand. To make its brand aware to the fashion conscious people Ralph Lauren will have fashion shows in events like Mr Goa and Miss Goa. 3. 4 Implementation plan The advertising will be done mainly during the season time i. e. during april may and june and in October November and December Print media April, May and June Magazines Name of the Magazine approach per Month ( 27 cm * 21 cm) Total Cost Femine 5330 15990 Wo mens Era 6000 18000 Provougue 5000 15000 Vogue India 6100 18300 Elle 6100 18300 Total 85,590 Printing Flyers 1St month Flyers 0. 75 5675 Cost of the Advertisements whole year with addition to August (70500) Name of the Newspaper Cost of Colour sq/ cm Total Cost (Size 10&21510) + Per month p. a colour Times of India Rs. 125 sq/cm Rs. 12,500 37500 450000 Navhind times Rs. cx sq/cm Rs. 11,000 33000 396000 Total 8,46,000 SMS Marketing whole year SMS Marketing mVayoo 50,000 Outdoor Media whole year Outdoor Media Size Printing Cost + rent No Total cost (pm) p. a. 2,000 + 12,000 2 28,000 33,6,000 Business Cards 2500 Facebook Ads can have have a budget of average 5000 per day utilize the CPM method A budget of 4,00,000 will be allocated to event sponsorship and tie ups Total Cost Event tie ups 4,00,000 Facebook advertising 60000 Business cards 2500 Magazines 85590 Flyers 5675 Newspapers 846000 SMS 50000 Outdoor 336000 Total 17,85,765 Start-up Funding Land and building 50000000 Interiors and decorations 10000000 Promotions 1785765 114000 Cash on start up 13384 Miscelleaneous 4400 Telelphone and utilities 1,575 Insurance 600 Store 11,010 inventory 195,881 computer 10,000 legal expenses 7000 Signage (Including Permits) 1500 62145114. 5 3. 5 Sales foretellThe sales forecast has been estimated on the bum of 5% growth rate in the garment industry in Goa. Polo Cost Price Selling price Mesh Polo 3315. 75 4421 Big pony Polo 3750 5,000 Brights Polo 3900 5200 Sports shirts Solid Poplin 3471. 5 4629 Linen shirts 4875 6500 premier(a) oxford 3822. 75 5097 Madras workshirt 5589 7452 Formal Shirts Twill Regent 5656. 5 7542 Fit Solid Regent Rs 4876. 5 6502 Fit French Regent Rs 4876. 5 6502 Pinpoint oxford Rs 3315. 5 4421 Pants Five pocket Chino Rs 3000 4000 Preston tissue Chino 3101. 25 4135 Jeans Stanton Wash Rs 3315 4420 Hudson Jean0 3825 5100 Antique Jean 2691. 75 3589 Lispenard wash jean 1911 2548 Sales Forecast Particulars Year 1 Year 2 Year 3 Polo 1949200 2,241,580 2,689,896 Sports shirts 1686915 1,939,952 2,327,943 Formal Shirts 3494960 4,019,204 4,823,045 Pants 813400 935,410 1,122,492 Jeans 2348400 2,700,660 3,240,792

Thursday, January 24, 2019

Internationa Marketing

The coca pinhead Companies commercialize scheme RunningheadCOCA-COLA COMPANYS MARKET 1 The coca- cola conjunctions grocery storeing system and selling unite Duane T. Quesnoy Jones international University bounty internationalist commercialiseing miscellanea used to ingest an organizations strategic positioning of their marketing alloy. The 4Ps can because be apply to form a marketing plan to betroth a define strategy reward coca plant boob informal And External Factors from the aristocratical drink frontiers of Asia to the sophisticated markets of North America -At present, our principal(prenominal) growth, coca plant-Cola, is now change in over 135 countries bounteousness coca-Cola objective securities indus labels store in a town, the insurance of un distinctiated marketing is supposed(prenominal) to be cost-beneficial (Lamb et al. , 2011, p. 275). If coca plant-Cola plans to have a new subsidiary amplitude coca Cola upcoun look for epitome ope rations without dealing with many market dynamics. Conclusion An compend of the coca Cola Companys internal digest finished considering the Resource found bonus coca plant Cola Commercial merchandise Review shows reverse having 17% of the grocery Share where as Pepsi only if had 9. 5% . reversal shows having some twice that of Pepsi. coca plant-Cola Co. in 2010 once a realise topped bountifulness International selling Mixes rowth stage, the goal is to gain consumer preference and growth sales. The marketing mix may be modify as follows yield New product features and packaging insurance premium coca plant Cola see/ International Company uses strategies in order to compete in the completive market, coca-Cola International, market place Segmentation, the Cola wars and finally, treat the unit case amplitude Corporate war Pepsi And coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their selling greet Both coca-Cola and Pepsi resolve to market as part of a life style bountifulness coca Cola different segments by separate offerings to them.This is called the distinguish marketing strategy. coca-Cola is rather popular in the younger group and therefore exchange premium Report Detailing How coca Cola Are market Themselves Ethically Braeburn Garden Estate collateral BTEC National Diploma in Business ( grocery storeing) Unit 18 provision a Business takings assignment brief 7 2010-2011 indoctrinate Mrs pension coca plant Cola selling Mix Manager 2010 FIFA realism Cup Project Team, coca-Cola southern Africa. All coca plant-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on bounteousness International commercializeing invention For coca-Cola Company eport is base on the International merchandise Plan that conducts to interject global firm, coca-Cola Company into Malaysia market. The advertise is consisting of 4 premium merchandising coca plant Cola Drink RESEARCH. 2. exploitation the unspoilt MARKET MIX. Businesses (The coca Cola Company) carrying out market explore to get wind customers needs. This can be do agiotage coca plant-Cola And Its Global merchandising Strategies The coca plant Cola Companies Marketing scheme RunningheadCOCA-COLA COMPANYS MARKET 1 The coca plant-Cola Companys Marketing scheme and Marketing Mix Duane T. Quesnoy Jones International University agioInternational Marketing Mix used to shoot an organizations strategic positioning of their marketing mix. The 4Ps can then be employ to form a marketing plan to pursue a delineate strategy insurance premium Coca Cola ingrained And External Factors from the compressible drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now change in over 135 countries bountifulness Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficia l (Lamb et al. , 2011, p. 275). If Coca-Cola plans to unmortgaged a new subsidiaryPremium Coca Cola inwrought Analysis operations without dealing with many market dynamics. Conclusion An abbreviation of the Coca Cola Companys internal synopsis through considering the Resource base Premium Coca Cola Commercial Marketing Review shows change state having 17% of the Market Share where as Pepsi only had 9. 5% . shock shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and affix sales. The marketing mix may be modified as follows proceeds New product features and packagingPremium Coca Cola fork out on/ International Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate contend Pepsi And Coca Cola Keshauntae Brown, Michael Jackson , and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi undertake to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is kind of an a popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate second-string BTEC National Diploma in Business (Marketing) Unit 18 intend a Business Event assignment brief 7 2010-2011 train Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA public Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company tale is establish on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market.The field of study is consisting of four Premium Marke ting Coca Cola Drink RESEARCH. 2. develop the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market question to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the dialogue of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing dodge RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing system and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to sway an organizations strategic positioning of their marketing mix. The 4Ps can then be utilised to form a marketing plan to pursue a define strategy Premium Coca Cola inbred And External Factors from the yielding drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now interchange in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to wanton a new subsidiaryPremium Coca Cola home(a) Analysis operations without dealing with many market dynamics. Conclusion An compend of the Coca Cola Companys internal psychoanalysis through considering the Resource ground Premium Coca Cola Commercial Marketing Review shows vitamin C having 17% of the Market Share where as Pepsi only had 9. 5% . reversal shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and augment sales. The marketing mix may be modified as follows overlap New product features and packagingPremium Coca Cola testify/ International Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporat e warfare Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi puree to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is sort of popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate inessential BTEC National Diploma in Business (Marketing) Unit 18 be after a Business Event assignment brief 7 2010-2011 train Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA ground Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company bailiwick is ground on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market .The continue is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. maturation the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market interrogation to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing dodge RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing system and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to withdraw an organizations strategic positioning of their marketing mix. The 4Ps can then be utilised to form a marketing plan to pursue a be strategy Premium Coca Cola inner(a) And External Factors from the downlike drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now sell in over 135 countrie s Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to sensory(a) a new subsidiaryPremium Coca Cola intrinsic Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource establish Premium Coca Cola Commercial Marketing Review shows cytosine having 17% of the Market Share where as Pepsi only had 9. 5% . degree Celsius shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and growth sales. The marketing mix may be modified as follows emergence New product features and packagingPremium Coca Cola evidence/ International Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate struggle Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi sample to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is kinda popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate junior-grade BTEC National Diploma in Business (Marketing) Unit 18 readiness a Business Event assignment brief 7 2010-2011 enlighten Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA realness Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company chronicle is based on the International Marketing Plan that condu cts to introduce global firm, Coca-Cola Company into Malaysia market.The track is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. ontogeny the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market question to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing Strategy RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing Strategy and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to arrive an organizations strategic positioning of their marketing mix. The 4Ps can then be employ to form a marketing plan to pursue a specify strategy Premium Coca Cola Internal And External Factors from the modest drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now change in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to reach a new subsidiaryPremium Coca Cola Internal Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource based Premium Coca Cola Commercial Marketing Review shows shock having 17% of the Market Share where as Pepsi only had 9. 5% . coke shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and subjoin sales. The marketing mix may be modified as follows harvest-feast New product features and packagingPremium Coca Cola analyse/ International Company uses strategies in order to compete in the completive market, Coca-Co la International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate state of war Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi try to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is kinda popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate secondhand BTEC National Diploma in Business (Marketing) Unit 18 cooking a Business Event assignment brief 7 2010-2011 give instruction Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA earthly concern Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company report is bas ed on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market.The report is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. develop the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market inquiry to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing Strategy RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing Strategy and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to beam an organizations strategic positioning of their marketing mix. The 4Ps can then be utilised to form a marketing plan to pursue a outlined strategy Premium Coca Cola Internal And External Factors from the indulgent drink frontiers of Asia to the soph isticated markets of North America -At present, our main product, Coca-Cola, is now interchange in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to uncivil a new subsidiaryPremium Coca Cola Internal Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource based Premium Coca Cola Commercial Marketing Review shows reverse having 17% of the Market Share where as Pepsi only had 9. 5% . coulomb shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and summation sales. The marketing mix may be modified as follows intersection New product features and packagingPremium Coca Cola try out/ International Company uses stra tegies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate war Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi try to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is quite popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate alternate BTEC National Diploma in Business (Marketing) Unit 18 planning a Business Event assignment brief 7 2010-2011 nurture Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA mankind Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan Fo r Coca-Cola Company report is based on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market.The report is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. development the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market search to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing Strategy RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing Strategy and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to necessitate an organizations strategic positioning of their marketing mix. The 4Ps can then be utilise to form a marketing plan to pursue a defined strategy Premium Coca Cola Internal And External Factors from the pro sperous drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now exchange in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to open a new subsidiaryPremium Coca Cola Internal Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource based Premium Coca Cola Commercial Marketing Review shows setback having 17% of the Market Share where as Pepsi only had 9. 5% . snowfall shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and increase sales. The marketing mix may be modified as follows fruit New product features and packagingPremium Coca Cola quiz/ Inte rnational Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate war Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi try to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is quite popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate unessential BTEC National Diploma in Business (Marketing) Unit 18 intend a Business Event assignment brief 7 2010-2011 enlighten Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA terra firma Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premiu m International Marketing Plan For Coca-Cola Company report is based on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market.The report is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. evolution the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market research to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing Strategy RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing Strategy and Marketing Mix Duane T. Quesnoy Jones International University PremiumInternational Marketing Mix used to stock an organizations strategic positioning of their marketing mix. The 4Ps can then be employ to form a marketing plan to pursue a defined strategy Premium Coca Cola Internal And Exter nal Factors from the soft drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now exchange in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275). If Coca-Cola plans to open a new subsidiaryPremium Coca Cola Internal Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource based Premium Coca Cola Commercial Marketing Review shows Coke having 17% of the Market Share where as Pepsi only had 9. 5% . Coke shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and increase sales. The marketing mix may be modified as follows Product New product features and packagingPremium Coca Cola Es say/ International Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate War Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi try to market as part of a life-style Premium Coca Cola different segments by separate offerings to them. This is called the differentiated marketing strategy. Coca-Cola is quite popular in the younger group and hence PremiumReport Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate substitute(prenominal) BTEC National Diploma in Business (Marketing) Unit 18 proviso a Business Event assignment brief 7 2010-2011 handler Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA military personnel Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company report is based on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market.The report is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. Developing the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market research to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally The Coca Cola Companies Marketing Strategy RunningheadCOCA-COLA COMPANYS MARKET 1 The Coca-Cola Companys Marketing Strategy and Marketing Mix Duane T. Quesnoy Jones International UniversityPremium International Marketing Mix used to convey an organizations strategic positioning of their marketing mix. The 4Ps can then be utilized to form a marketing plan to pursue a defined strategy Premium Co ca Cola Internal And External Factors from the soft drink frontiers of Asia to the sophisticated markets of North America -At present, our main product, Coca-Cola, is now sold in over 135 countries Premium Coca-Cola Target Markets store in a town, the policy of undifferentiated marketing is unlikely to be cost-beneficial (Lamb et al. , 2011, p. 275).If Coca-Cola plans to open a new subsidiary Premium Coca Cola Internal Analysis operations without dealing with many market dynamics. Conclusion An analysis of the Coca Cola Companys internal analysis through considering the Resource based Premium Coca Cola Commercial Marketing Review shows Coke having 17% of the Market Share where as Pepsi only had 9. 5% . Coke shows having almost twice that of Pepsi. Coca-Cola Co. in 2010 once again topped Premium International Marketing Mixes growth stage, the goal is to gain consumer preference and increase sales.The marketing mix may be modified as follows Product New product features and packaging Premium Coca Cola Essay/ International Company uses strategies in order to compete in the completive market, Coca-Cola International, Market Segmentation, the Cola wars and finally, discuss the unit case Premium Corporate War Pepsi And Coca Cola Keshauntae Brown, Michael Jackson, and Mariah Carey Comparision between their Marketing Approach Both Coca-Cola and Pepsi try to market as part of a life-style Premium Coca Cola different segments by separate offerings to them.This is called the differentiated marketing strategy. Coca-Cola is quite popular in the younger group and hence Premium Report Detailing How Coca Cola Are Marketing Themselves Ethically Braeburn Garden Estate Secondary BTEC National Diploma in Business (Marketing) Unit 18 Planning a Business Event assignment brief 7 2010-2011 Tutor Mrs Premium Coca Cola Marketing Mix Manager 2010 FIFA World Cup Project Team, Coca-Cola South Africa. All Coca-Colas marketing initiatives subscribe to a carbon neutral policy it made its debut on Premium International Marketing Plan For Coca-Cola Company eport is based on the International Marketing Plan that conducts to introduce global firm, Coca-Cola Company into Malaysia market. The report is consisting of four Premium Marketing Coca Cola Drink RESEARCH. 2. Developing the right MARKET MIX. Businesses (The Coca Cola Company) carrying out market research to identify customers needs. This can be done Premium Coca-Cola And Its Global Marketing Strategies and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally and media strategies have been used to help in the discourse of its globalization. Coca-Cola is an internationally

Thinking in Early Adulthood-Post formal Stage

From the standpoint of ripeningal psychology, there ingest been several different sets of theories regarding the treat of thinking in early adulthood. While the majority of sources hold consensus that the development of thought processes within human beings is complete in adolescence, there atomic number 18 also theories that a stage of cognitive development lies beyond the accomplished wisdom to include what is commonly referred to as a agency perfunctory stage, which, simply put, involves the human encephalon processing thought beyond system of logic and being able to critically analyze, evaluate various elections, and choose an option based upon analysis (Arack).In this essay, the question of whether or not the line perfunctory stage exists give be answered. To begin, an irony occurred to the researcher in the precondition of the answer to this question itself, and that irony is the fact that in order to be able to answer the question, the ability to analyze various pieces of information on their merit and develop an opinion/answer to this question seems to indicate the earthly cin one casern of post formal stages in itself.If everything past adolescence was acted upon based on what was create in the mind up to the time of adolescence, it is doubtful that this essay would have much substance at all. Going beyond the theoretical, however, the researcher will now justify the assertion that post formal exists. The very force of the human experience indicates that post formal is something that plays a vital situation in human development, from birth to adulthood and into old age.This is evidenced by the fact that many people find themselves changing their opinions on a virtually endless number of topics and situations as their life experience increases, externally defeating the idea that we are on a sort of psychological auto-pilot once adulthood approaches and that the mind at that point is merely a clearinghouse for thoughts, with no ability to change thought processes.Another key consideration and evidence of post formal innovation are the many congressmans of people who learn skills and abide by additional education late in life, which would be impossible if the mind were not able to embrace new ideas and information, referred to by those who are advocates of the existence of post formal as shifting gears (Arack). In closing, both from the standpoints of example and academic research, there is sufficient evidence to support the existence of post formal stages. While many of the complexities of the human mind may neer be understood, this seems to be something that can be objectively proven.

Tuesday, January 22, 2019

Home-Style Cookies

home-style COOKIES CASE ANALYSIS 1 Submitted by George Ramselle P. Deposoy Georgia Hur Jinseog Noreen Rose A. Duran Garry A. Gallo Nina Jessa Marie Ladera Jan Rhett S. Simbulan Daisy Mae O. Tambolero declination 13, 2012 COMPANY BACKGROUND The Lew-Mark Baking CompanyArchway Cookies largest franchise is hardened in western New York State which produces lambert varieties of high- property soft cookies with no preservatives added. The soft cookies mostly appeal to customers over 45 years old and to p arents who have young children. The company has less than cc engageees, mostly blue-collar workers.The exertion process begins as soon as orders from distributors arrive. Furthermore, the ingredients needed for each type of cookie entered into a computer which determines the criterion of each ingredient needed, according to the quantity of cookies ordered, and relays that information to storage silos located outside the plant where the main ingredients are stored. The ingredients are then manifold and later on, the batter is cut into individual cookies. The company has also change magnitude the length of each oven by 25 feet resulting in an increase of harvest-feastion rate.The finished cookies are placed into boxes while deformed cookies are removed. This is through with(p) manually by workers. The boxes are then wrapped, sealed and label automatically. about cookies are loaded immediately unto trucks and shipped to distributors. Some are stored in the wareho utilise but are shipped lightly after because of limited shelf life. rally PROBLEM The decision whether to adopt new production processes and alter few of the old ones and its effects to the entire production process as hale as the product itself. OBJECTIVES To find the most favorable die hard of body process that entrust benefit the entire company in the long-run * To mold potential improvements and use it to their advantage * To improve the eccentric of the product drum ANALYSIS Strength * The product is very marketable especially to the wellness conscious segment of the society like the elders, and parents for children since it has no added preservativessomething which gives them an edge to other competitors. * Efficient in their production Weakness * The product has a short shelf-life. * Use of broken cookies as oatmeal cookies may distort the product itself Opportunities Automation of production processes * Less delivery lead time if they employ nearer supplierssubject to the permission of the mother company * Product amplificationstill subject to the permission of the mother company Threats * The company king lag behind other companies in terms of technology and productivity since they manually do the production processes. * Growth allow for be standing(prenominal) if they refuse to expand their product line ALTERNATIVE COURSES OF ACTIONS Automate the publicity process Advantage/s * Saves money, more efficient, and time-savingDisadvantages/s * 30 workers in the production team will be rendered jobless. * Broken cookies might be included also in the packaging process since there is no one to take them off considering the shift from manual to automated. Use additives/preservatives in the ingredients to make cookies Advantage/s * This will allow a long-lasting shelf life to the cookies. * The company will be able to douse its current location points. Disadvantages/s * The customers perception might change in terms of quality, knowing that the company is branded of producing good aliment.Sell broken cookies Advantage/s * This will ensure that all the products produced are fresh. If all broken cookies are used to make oatmeal cookiesthat is, including alter cookiesit will distort the product itself Disadvantage/s * Waste inclination costs would increase. Use suppliers located closer to the plant Advantages/s * This will lessen delivery lead time and transportation costs They back end also testing if the products of the supplier can meet the same quality of their original suppliers products Disadvantage/s Product quality may suffer. testimony The first, third and fourth ACA is recommended. Since the company is highly concerned of the quality of the product, they should use fresh ingredients and not just scraps from the other ones made. With regards to the waste disposition costs, they can just sell the broken pieces as animal victuals to zoos or other animal sanctuaries. The fourth one is also recommended since it will allow the company to save on some expenses.If they are doubtful about the quality, they may have a cookie taste test using the local products and compare it to their cookies which were made using their original suppliers productsthat is of course subject to the approval of their franchisor. CONCLUSION Judging from the background given, the company is doing extremely well in the production of their products. They are highly efficient and efficient as well. Their products are very marketable, inventory go through is good, and their regard for quality is highly commendable. Conclusively, the over-all performance of the company is well and they are in control of the business.

Distinction between Microeconomics and Macroeconomics Essay

Micro economicals is the paper of single(a) economic units of an thrift whereas macroeconomics is the believe of store ups of an economy as a whole. For example, when we study of an individual sugar mill manufacturing sugar, our study is micro analysis but if we study the entire sugar manufacturing firmament of the economy, our study is macro analysis.Also please note if we study the conundrum of production of a firm, our analysis is micro study but if we study the problems of production of the whole economy, our analysis is macro study. Both Microeconomics and Macroeconomics ar inter-dependent and complementary.The primary(prenominal) difference between the Microeconomics and Macroeconomics are as follows MicroeconomicsMacroeconomics1. It is the study of individual economic units of an economy It is the study of economy as a whole and its aggregates.2. It deals with individual income, individual worths and individual output, etc. It deals with aggregates like home(a) inco me, general price level and national output, etc.3. Its Central problem is price finis and allocation of resources. Its cardinal problem is determination of level of income and employment.4. Its main tools are demand and suply of a particular commodity/factor. Its main tools are aggregate demand and aggregate supply of economy as a whole.5. It helps to cypher the central problem of what, how and for whom to produce in the economy It helps to solve the central problem of full employment of resources in the economy.6. It discusses how equilibrium of a consumer, a producer or an industry is attained. It is concerned with the determination of equilibrium level of incoem and employment of the economy.7. Price is the main epitope of microeconomic problems.Income is the major determinant of macroeconomic problems.8. Examples are individual income, individual savings, price determination of a commodity, individual firms output, consumers equilibrium. Examples are National income, na tional savings, general price level, aggregate demand, aggregate supply, poverty, unemployment etc.

Monday, January 21, 2019

Customer Relationship Management and Flight Attendants

Essentials of MIS Additional Cases 1 BUSINESS PROBLEM-SOLVING CASE JetBlue Hits Turbulence In February 2000, JetBlue started flying r verbotenine to Fort Lauderdale, Florida and Buffalo, cutting York, promising top- nonch customer inspection and repair at budget prices. The airline featured new Airbus A320 planes with leather seats, each equipped with a personal TV screen, and average one-way f bes of hardly $99 per passenger. JetBlue was able-bodied to provide this relatively luxurious flying be intimate by using information constitutions to automate key processes, much(prenominal) as ticket sales (online sales dominate) and baggage handling (electronic tags help running luggage).Jet Blue prided itself on its paperless processes. JetBlues investment in information engineering science enabled the airline to turn a profit by running its seam at 70 percent of the cost of larger competitors. At the aforesaid(prenominal) time, JetBlue filled a spunkyer percentage of its s eats, employed non-union workers, and established rich good will to score an impressive customer retention cast of 50 percent. Initially, JetBlue flew only one type of plane from one seller the Airbus A320. This approach enabled the airline to standardize outflow operations and maintenance procedures to a degree that resulted in considerable rescues.CIO Jeff Cohen used the same simple-is-better strategy for JetBlues information systems. Cohen depended almost exclusively on Microsoft software products to design JetBlues extensive network of information systems. (JetBlues modesty system and systems for managing planes, juntos, and estimator programming are run by an outside contractor. ) Using a virtuoso vendor provided a technology framework in which Cohen could keep a small lag and favor in-house development of systems over outsourcing and relying on consultants. The take away was stable and focused technology spending. JetBlue spend only 1. percent of its tax revenue on information technology, as opposed to the 5 percent spent by competitors. JetBlues technology strategy helped create a please flying experience for passengers. As president and chief operating military officer Dave Barger put it, Some people say airlines are powered by fuel, only if this airline is powered by its IT infrastructure. JetBlue consistently found itself at the top of J. D. Power and Associates customer satisfaction surveys. JetBlue believed it had learned to work persist and smart. The big question was whether JetBlue would be able to maintain its strategy and its winner as the airline grew.By the end of 2006, the play along was operating 500 races daily in 50 cities and had $2. 4 carteion in annual revenue. on the way, JetBlue committed to purchasing a new plane every cinque weeks through 2007, at a cost of $52 million each. with all of this, JetBlue remained true to its formula for success and customers continued to return. February 14, 2007, was a wake-u p call. A fierce ice storm struck the New York City sphere that day and set in motion a string of events that jeopardize JetBlues sterling reputation and its stellar customer relationships.JetBlue made a fateful decision to maintain its schedule in the belief that the despicable weather would break. JetBlue typically avoided pre-canceling flights because passengers usually preferred to relieve oneself a slow up arrival than to camp out at a terminal or check into a hotel. If the airline had guessed correctly, it would have kept its revenue streams entire and made the customers who were scheduled to fly that day very happy. Most former(a) airlines began canceling flights early in the day, believing it was the prudent decision even though passengers would be inconvenienced and money would be at sea.The other airlines were correct. Nine JetBlue planes left their gate at John F. Kennedy International Airport and were stranded on the tarmac for at least six hours. The planes were f rozen in place or trapped by iced-over access roads, as was the equipment that would de-ice or blend in the aircraft. Passengers were confined inside the planes for up to ten and one-half hours. Supplies of food and irrigate on the planes ran low and toilets in the restrooms began to back up. JetBlue found itself in the oculus of a massive dual crisis of customer and public relations.JetBlue waited excessively persistent to solicit help for the stranded passengers because the airline figured that the planes would be able to take off eventually. Meanwhile, the weather conditions and the delays or cancellations of other flights caused customers to flood JetBlues reservations system, which could not handle the onslaught. At the same time, many of the airlines pilots and flight crews were also stranded and unable to get to locations where they could pick up the slack for crews that had just worked their maximum hours without rest, but did not actually go anywhere.Moreover, JetBlue did not have a system in place for the rest crews to call in and have their assignments rerouted. The glut of planes and displaced or tired crews strained JetBlue to cancel more flights the next day, a Thursday. And the cancellations continued daily for close a week, with the Presidents Day holiday week providing few opportunities for rebooking. On the ordinal day, JetBlue cancelled 139 of 600 flights involving 11 other dromes. 2 76 Part I Information Systems in Hits Digital Age JetBlue the TurbulenceJetBlues eventual convalescence was of little solace to passengers who were stranded at the airport for days and missed reservations for family vacations. Overall, more than 1,100 flights were cancelled, and JetBlue lost $30 million. The airline sedulousness is marked by low profit margins and high fixed costs, which means that even diddle revenue droughts, such as a four-day shutdown, can have waste consequences for a carriers financial stability. Throughout the debacle, JetBl ues chief executive officer David G. Neeleman was very visible and forthcoming with accountability and apologies.He was quoted many times, saying things such as, We love our customers and were horrified by this. Theres button to be a lot of apologies. Neeleman also admitted to the press that JetBlues circumspection was not strong enough and its communications system was inadequate. The department accountable for allocating pilots and crews to flights was too small. Some flight attendants were unable to get in reach with anyone who could tell them what to do for three days. With the breakdown in communications, thousands of pilots sand flight attendants were out of position, and the staff could neither find them nor tell them where to go.JetBlue had grown too fast, and its low-cost IT infrastructure and systems could not keep up with the pedigree. JetBlue was accustomed to saving money both from streamlined information systems and lean staffing. Under median(prenominal) circu mstances, the lean staff was sufficient to handle all operations, and the computer systems functioned strong below their capacity. However, the ice storm exposed the fragility of the infrastructure as tasks such as rebooking passengers, handling baggage, and locating crew members became impossible. Although Neeleman asserted in a conference call hat JetBlues computer systems were not to blame for its meltdown, critics of the company pointed out that JetBlue lacked systems to keep track of off-duty flight crews and lost baggage. Its reservation system could not expand enough to meet the high customer call volume. Navitaire, headquartered in Minneapolis, hosts the reservation system for JetBlue as rise as for a dozen other discount airlines. The Navitaire system was put together to accomodate up to 650 agents at one time, which was more than sufficient under form circumstances.During the Valentines Day crisis, Navitaire was able to tweak the system to accomodate up to 950 agents si multaneously, but that was still not enough. Moreover, JetBlue could not find enough qualified employees to staff its phones. The company employs astir(predicate) 1,500 reservation agents who work primarily from their homes, linking to its Navitaire Open Skies reservation system using an Internet-based voice communications system. Many ticketholders were unable to mark off the status of their flights because the phone lines were jammed.Some callers received a recording that directed them to JetBlues Web site. The Web site stopped responding because it could not handle the build up in visitors, leaving many passengers with no way of knowing whether they should make the trip to the airport. JetBlue lacked a computerized system for recording and tracking lost bags. It did have a system for storing information such as the number of bags examine in by a passenger and bag tag acknowledgement numbers. But the system could not record which bags had not been picked up or their location. There was no way for a JetBlue agent to use a computer to see if a lost bag for a particular passenger was among the heap of unclaimed bags at airports where JetBlue was stranded. In the past, JetBlue counsel did not receive there was a need for such a system because airport personnel were able to look up passenger records and figure out who owned leftover bags. When so many flights were canceled, the process became unmanageable. JetBlue uses several coverings provided by outsourcing vendor Sabre Airline Solutions of Southlake, Texas to manage, schedule, and track planes and crews and to develop actual flight plans.Sabres FliteTrac application interfaces with the Navitaire reservation system to provide managers with information more or less flight status, fuel, passenger lists, and arrival times. Sabres CrewTrac application tracks crew assignments and provides pilots and flight attendants access to their schedules via a secure Web portal. JetBlue uses a Navitaire application cal led SkySolver to determine how to redeploy planes and crews to emerge from flight disruptions. However, JetBlue found out during the Valentines Day emergency that SkySolver was unable to transfer the information quickly to JetBlues Sabre applications.And even if these systems had worked right-hand(a)ly together, JetBlue would have probably been unable to regain all of its flight crews to redirect them. It did not have a system to keep track of off-duty crew members. Overtaxed phone lines prevented crew members from calling into home base to give their locations and availability for work. JetBlues response to its humiliating experience was multifaceted. On the technology front, the airline deployed new software that sends recorded messages to pilots and flight attendants to wonder about their availability.When the employees return the calls, the information they supply is entered into a system that stores the entropy for access and analysis. From a staffing standpoint, Neeleman promised to train 100 employees from the airlines bodily office to serve as backups for the departments that were stretched too thin by the effects of the storm. Chapter 2of MIS AdditionalBusinesses Use Information Systems Essentials E-Business How Cases 77 3 JetBlue attempted to hail its customer relations and image problems by creating a customer bill of rights to enforce standards for customer treatment and airline behavior.JetBlue would be penalized when it failed to provide proper service, and customers who were subjected to poor service would be rewarded. JetBlue set the maximum time for memory passengers on a delayed plane at five hours. The company changed its operational philosophy to make more accomodation for inclement weather. An opportunity to foot race its changes arrived for JetBlue just one month after the incident that spurred the changes. Faced with other snow and ice storm in the northeast United States on March 16, 2007, JetBlue cancelled 215 flights, or ab out a third of its add up daily slate.By canceling early, management holdd to ensure that its flight crews would be accessible and forthcoming when needed, and that airport gates would be kept clear in cuticle flights that were already airborne had to return. In the wake of its winter struggles, JetBlue was left to hope that its customers would be forgiving and that its losses could be offset. Neeleman pointed out that only about 10,000 of JetBlues 30 million annual customers were inconvenienced by the airlines weather-related breakdowns.On May 10, 2007, JetBlues Board of Directors removed Neeleman as CEO, placing him in the mathematical function of non-executive chairman. According to Liz Roche, managing partner at Customers Incorporated, a customer relationship management research and consulting firm, JetBlue demonstrated that its an adolescent in the airline industry and that it has a lot of learning and growing up to do. Sources Doug Bartholomew and Mel Duvall, What Really Happened at JetBlue, Baseline Magazine, April 1, 2007 JetBlue Cancels Hundreds of Flights, The Associated Press, accessed via www. nytimes. om, March 16, 2007 Susan Carey and Darren Everson, Lessons on the Fly JetBlues New Tactics, The border Street Journal, February 27, 2007 Eric Chabrow, JetBlues Management Meltdown, CIO Insight, February 20, 2007 Jeff Bailey, Chief Mortified by JetBlue Crisis, The New York Times, February 19, 2007 and Long Delays Hurt Image of JetBlue, The New York Times, February 17, 2007 Susan Carey and Paula Prada, Course Change wherefore JetBlue Shuffled Top Rank, The Wall Street Journal, May 11, 2007 Coreen Bailor, JetBlues Service fly South, Customer Relationship Management, May 2007 Thomas Hoffman, Out-of-the-Box Airline Carries Over wellbeing Approach to IT, Computerworld, March 11, 2003 and Stephanie Overby, JetBlue Skies Ahead, CIO Magazine, July 1, 2002. Case Study Questions 1. What types of information systems and business functions are describe i n this case? 2. What is JetBlues business model? How do its information systems support this business model? 3.What was the problem experienced by JetBlue in this case? What people, organization, and technology factors were responsible for the problem? 4. Evaluate JetBlues response to the crisis. What solutions did the airline come up with? How were these solutions implemented? Do you have in mind that JetBlue found the correct solutions and implemented them correctly? What other solutions can you venture of that JetBlue hasnt tried? 5. How well is JetBlue prepared for the future? Are the problems described in this case likely to be repeated? Which of JetBlues business processes are most vulnerable to breakdowns? How much will a customer bill of rights help?